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  1. www.scientificadvertising.com › ScientificAdvertisingScientific Advertising

    Learn how to establish and apply the basic laws of advertising based on tested facts and methods. This book is a textbook for students and a guide for advertisers, written by Claude Hopkins, a master of mail order and national advertising.

  2. 4 de feb. de 2022 · Scientific advertising by Hopkins, Claude C., 1866-1932. Publication date 2010 Topics Advertising Publisher [United States] : Snowball Pub. Collection internetarchivebooks; printdisabled Contributor Internet Archive Language English Item Size 200.7M . 64 pages ; 23 cm

  3. Scientific Advertising. Tapa blanda – 12 febrero 2014. Edición en Inglés de Claude Hopkins (Autor) 4,4 1.549 valoraciones. Ver todos los formatos y ediciones. This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific ...

  4. 18 de sept. de 2019 · And in 21 concise chapters, Claude C. Hopkins covers the essence of good advertising. Beyond the points to be made about telling a story using headlines and art, being specific and providing...

  5. Scientific Advertising is a book written by Claude C. Hopkins in 1923 and is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a "must-read" book.

  6. Claude C. Hopkins (1866–1932) was one of the great advertising pioneers. He believed advertising existed only to sell something and should be measured and justified by the results it produced.

  7. Scientific Advertising is a book written by Claude C Hopkins in 1923 and is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert and Jay...

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