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Leo Goodwin Sr. (1886–1971) was an American businessman and philanthropist best known for founding private auto insurance company GEICO in 1936, with his wife Lillian Goodwin.
Mr. Leo Goodwin founded the Government Employees Insurance Company (GEICO) in the United States in 1936. His first and foremost innovation was the concept of marketing insurance through the mail at a low price to target an audience of government employees and the top ranks of noncommissioned military personnel.
Who knows if GEICO founders Leo and Lillian Goodwin could have foreseen the incredible heights that their company would reach? Could they have imagined that GEICO would become the largest auto insurer in Connecticut, the District of Columbia, Florida, Hawaii, Maryland, New Hampshire, New Jersey, New York, and Virginia?*
GEICO was founded in 1936 by Leo Goodwin Sr. and his wife Lillian Goodwin to provide auto insurance directly to federal government employees and their families. Since 1925, Goodwin had worked for USAA, an insurer that specialized in insuring only military personnel.
Leo Goodwin Jr. (c. 1929-1930 - January 15 1978) was an American businessman, born to the co-founders of auto insurance company GEICO: Lillian Goodwin and Leo Goodwin Sr. He became involved in the family business. He filed for personal bankruptcy in 1976, and he died at the age of 63 on January 15, 1978, of cancer in Fort Lauderdale, Florida, ...
Leo Goodwin Sr. y su esposa Lillian Goodwin fundaron la empresa en 1936 para vender seguros de automóvil a los empleados del gobierno federal. [2] Desde 1925, Goodwin trabajaba para USAA, una aseguradora especializada en asegurar únicamente al personal militar.
Leo Joseph Goodwin (13 de noviembre de 1883, Nueva York - 25 de mayo de 1957) fue un nadador norteamericano de estilo libre, saltador, y jugador de waterpolo, quien compitió en los Juegos Olímpicos de Saint Louis 1904 y los Juegos Olímpicos de Londres 1908.
